Mod Squares Viva Magenta

$24.00

The Fresca Self-Cooling Sun Visor was designed to keep you cool as well as out of the sun. The Fresca cools you down instantly when activated with water and stays cool for up to 2 hours while you to continue performing at your highest level. Made from Hedwerx performance hyper-weave fabric and EVACool® technology that enhances the evaporative cooling process. The super-soft FlexBrim - made from ultra-lite, medical grade 85 kg/m3 EVA foam provides a clean, structured look without any hard internal parts that could cause discomfort during intense game or workouts. The Fresca is machine washable and ultra-performance fabric with cooling technology that never washes out. So ultra-light and ultra-soft, you won't even know it's there. 

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The Science Of Cool

Fresca's Self-Cooling fabric is like having your own portable air conditioner! When the specially selected fabric fibers get wet from sweat or water, they hold onto the moisture. As the water slowly evaporates, the heat energy from your body is attached to the departing water vapor, making you feel cooler and more comfortable.

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Cooler Heads Prevail

It has been well documented that an increase in core body temperature can lead to reductions in athletic performance.  Cooling strategies have been shown to increase time trial performance and reduce time to exhaustion. 

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